One practice, three lenses. Case studies to read, and AI tools you can try.
Two ways to see how I work. Below are fifteen case studies and resources across automation, CX and research, and operational strategy, each a system I scoped, built, and handed over. And if you would rather watch the work move than read about it, six AI-enabled demos run live in your browser. Try the demos, or filter the case studies by service, category, tools, and skills.
Interactive AI Demos Live
Would you rather try it than read about it?
Six AI-enabled tools I build for clients, running live in your browser: intake triage, open-text coding, doc-to-data extraction, eligibility scoring, automated reports, and personalised PDFs. Real logic, real outputs, no sign-up.
From Idea to Deployed Solution in Under a Week: Custom Research Platform for 9,000 US Towns
Custom research platform built for a US organisation tracking 9,000+ towns and hundreds of charities across recurring survey waves. Web app, analytics dashboard, and data transformation model, from brief to live in under a week.
AI-Assisted DevelopmentQualtricsCustom Web AppClaude CodeRapid DeploymentData TransformationResearch Systems
From Manual to 80% Automated: Scaling Personalized Career Assessments
Airtable + Zapier pipeline built for a coaching platform running 50-60 personalized career assessments per cycle. Score logic, PDF delivery, 8-variant emails, and the full coach coordination loop, automated end-to-end.
A self-contained dashboard that reads an Airtable invoicing base and turns it into a live read on the year: pace to target, a year-end forecast with scenarios, seasonality, channel mix, and FX impact, all recalculating in the browser. It is built and hosted as a live Claude artifact, shared as a single link, with the portable React code yours to keep.
Data VisualizationAirtableReactRechartsClaude ArtifactClaude CodeAI-Assisted DevelopmentForecasting
Pick a service, or drill into the categories, tools, and skills behind each project.
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Case Study
Saving $1.7m in Profit Margin in 6 Months
Financial and operational diagnostic that uncovered the root cause of profit-margin erosion, addressed through process redesign and team enablement. $1.7M recovered in six months.
A connected Airtable system managing clients, projects, and invoices end-to-end, from budget tracking to automated PDF invoicing and late-fee calculations. Integrated via Make with Google Drive and Gmail.
System DesignAirtableMake.comGoogle DriveCRMPDF InvoicingBudget Tracking
A custom assessment that scores responses, generates AI-powered strategic recommendations, compiles a personalized PDF, and delivers it by email, automatically. No human in the loop. Take the live Business Process Maturity Assessment to see it in action.
AI IntegrationTypeformMake.comLLM PromptingPDF GenerationEmail Automation
Eliminating Escalations and Boosting Quality of Vendor-Serviced Projects
Transforming vendor service quality in 2 months through process automation, data monitoring, and team enablement. Eliminating project escalations, boosting client CSAT by 1.8 avg. points, and saving 3,000h+ in labour costs.
Process ImprovementVendor ManagementData MonitoringCSAT ImprovementTeam Enablement
Automating Contact Creation and Survey Distribution to 10,000 Monthly Contacts
Make automation handles contact creation, Qualtrics survey distribution, and CRM updates for an Australian nonprofit, eliminating hours of manual admin every month.
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Interactive Demo: Advanced Survey Logic
Qualtrics: Answer Scoring, Custom Logic & Data Variables
Live Qualtrics survey demonstrating weighted scoring, branching logic, and embedded data variables. The building blocks of sophisticated CX and research programs, fully interactive.
Survey EngineeringQualtricsScoring LogicBranchingEmbedded Data
A self-contained React dashboard reading an Airtable invoicing base: pace to target, year-end forecast with scenarios, seasonality, channel mix, and FX impact. Hosted as a live Claude artifact, one click from the case study.
Data VisualizationAirtableReactRechartsClaude ArtifactAI-Assisted DevelopmentForecasting
End-to-end CSAT program design for customer-service interactions, built to close the loop rather than just collect feedback. Architected on Qualtrics CX.
CX Program DesignQualtricsLucidchartCSATClose-the-Loop
Framework for building and scaling a quality champion network across global teams, standardising practices and embedding accountability at every level.
Automating Tailored Learning Plans in Under a Week
Fully automated solution that transformed how one US nonprofit delivers career readiness support to students, including those with disabilities. Designed and deployed in under a week.